Russian couturier and author of the haute couture brand Flor et Lavr. Creator of the art gallery of the same name and of the creative association Flor et Lavr presenting exhibition projects of famous St. Petersburg sculptors and artists. An ascetic and popularizer of Russian folk culture in Russian secular circles and abroad.
For seven years he was the managing partner of the Ulyana Sergeenko Couture brand company. Fashion curator of the Qatar-Russia Cross Year of Culture. Lived in Paris and Antwerp. Frol has worked at fashion houses Maison Martin Margiela and Damir Doma, worked as marketing director for the Vanity group in St. Petersburg, as well as a journalist and editor for Sobaka.Ru and Vogue.Ru
Graduated from the State Polytechnic University in St. Petersburg with a bachelor's degree in international economics, a second degree in Dutch language and culture.